Empowered Marketing™ is an ideology which includes these principles:
- an agency's marketing efforts should empower the client in ways that go beyond traditional marketing
- a marketing agency must hold clients to high standard of integrity
- a marketing agency has a fiduciary duty to seek the best interests of their client while insisting that the client to act with integrity; to stand behind their products or services.
Empowered Marketing™ Client Empowerment
Client Empowerment is achieved by:
- Considering the big picture for your organization
- Being Cost Effective
- Using Long Term Thinking at all times
- Educating the Client.